The affiliate marketplace is one of the easiest to join and set up. However, to make money and even maximise your income, you need to apply some proven and tested methods that are used by successful affiliate marketers.
First of all, build a list of prospects to whom you will give value in the form of newsletters, e-books, and how-to videos to encourage them to remain subscribers.
The next step is to continue providing value regularly while promoting products in your niche to them as an affiliate. You make money when they buy the products through your affiliate links provided by the vendor. When done well, you will turn your prospects into buyers and even avid buyers.
When you build a huge list of buyers, you will then be able to make money on demand by promoting relevant affiliate products to them.
Super Affiliate Marketers follow 3 steps which they use to turn prospects into customers, which are connect, entice and convert.
Connect: The first step is to connect with your prospects or target audience on a personal level which involves crafting personalised emails to demonstrate that you are committed to them.
Your landing page, squeeze page, sales page (yours or the vendor’s) and email campaigns must all be relevant to your demographic. Create convincing content that gives value, can be shared and speaks to your target audience.
Entice: The second step is enticing your prospects which involves knowledge of what excites them, their interests and what they want. Prepare to offer all that to successfully break the barriers while earning commission every time.
Convert: The third step is converting a prospect into a customer which takes place on autopilot after having connected and enticed. Make sure that you win over the customers by earning their trust, and convincing them that you have exactly what they want to make their lives better. You will witness an instant increase in conversion rates in your business.
Reward Your Prospects to Make More Sales
The reward is a form of “ethical bribery”, where you give your prospects additional value for free simply for purchasing through your affiliate link.
The reward depends on what works for your market which includes the nature of the products you promote and the best way to connect your bonus product into the current sales funnel.
For instance, if you are promoting an e-book that shows people how to create landing pages, you could make ten squeeze page templates that are offered as a bonus product. This bonus eventually increases the value of their purchase, by enabling the ready-made templates to reduce their workload.
You will notice that the bonus product complements the main product you are promoting without weakening the value that the product offers.
How to Create Strong Bonus Content
You can start by researching your niche. Consider the type of products that are in demand and still being sold and create a bonus bundle in that channel. Check forums in your niche, social media and marketplaces like JVZoo.com or ClickBank.com.
A good bonus for the weight loss niche that provides videos for work-outs and healthy diets, would be a recipe e-book or booklet. Make sure that your bonus offer extends the value of the product rather than competing with it.
Here are some tips to help you in your marketing:
Coupons: Consider giving special coupons on other products or services in your niche for early buyers or fast-action takers to create a sense of urgency in your offer.
Loyalty Program: Create a loyalty program that acknowledges and rewards repeat customers for their continued business.
Video Training: Consider creating complementary video content giving more value to the primary product you are promoting and offering it to those who purchase through your affiliate links.
Host a Webinar: Consider hosting a webinar to provide additional information about the products you are promoting.
Write Comprehensive Reviews: Invest in a well-written, in-depth review that outlines all the benefits a potential buyer should expect from a product. This can be in the form of a blog and direct visitors from social media, paid ads and your subscription list to access the page.
Case Study: If you have used and found success with the product yourself, create your case study and show potential customers what the product did for you and how it can work for them too.
Free Membership Sites: Among the best methods of encouraging customers to purchase products through your affiliate links is by providing free access to your membership website. The website will act as the centre for all the tools and resources you offer.
You may build the membership site using tools like ProductDyno.com or purchase rights to pre-made membership websites that you can sell access to through services like: Promotelabs.com/ultimate
Instant Bonus Packs: Another easy way is to create bonus offers that your customers will love while minimizing your workload. Sign up for an account at Commissiongorilla.com/v2 and you will have instant access to 10 done-for-you bonus packages that you can use to turn prospects into customers.
In addition, Commission Gorilla also creates your bonus download page automatically so all you have to do is direct your buyers to this page, providing them with immediate access to your offers.
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